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Home » Blog » Top Hiking Hashtags to Grow Your Outdoor Instagram

Top Hiking Hashtags to Grow Your Outdoor Instagram

Posted on November 5, 2025 by Colby Hatteras
hiking hashtags

Hiking hashtags are essential tools for anyone sharing outdoor adventures on Instagram. Whether you’re scaling peaks, traversing scenic ridges, or reviewing lightweight gear, the right tags boost discoverability and connect you with fellow trail lovers. From fog-drenched summit shots to gear breakdowns after a grueling multi-day trek, curated hashtags help your content reach an engaged, like-minded audience—and stand out from the crowd.

Why Hiking Hashtags Boost Engagement

Like a compass in the wilderness, hiking hashtags guide the right viewers to your posts. Strategic tags serve as digital trail signs, helping algorithms and hikers alike find content that resonates. Opting for niche, community-driven, or location-specific hashtags puts your story in front of people who care deeply—not just casual scrollers. Choosing wisely means your mountain-top photo won’t get buried in a sea of generic selfies.

For instance, the hashtag #hikethewhites attracts a passionate group of New England hikers tackling the White Mountains. Using that tag on photos from Franconia Ridge or Mount Washington shows that you’re not just “outdoorsy”—you’re earning your summit badge. These niche hashtags add community value and credibility.

Similarly, #trailchat and #optoutside support dialogue around trail stewardship, Leave No Trace ethics, and backcountry storytelling. These are the modern digital campfires—surround yourself with others who share real experiences, not just curated aesthetics.

Top Performing General Hiking Hashtags

Broad tags amplify visibility when paired strategically. Use universal hiking hashtags to anchor your post, then layer in location, gear, and community-specific variants for depth and relevance. Overreliance on popular tags like #hiking may dilute engagement, so blend intelligently.

  • #hiking
  • #hikingadventures
  • #hikinglife
  • #hikertrash
  • #trekking
  • #hikingculture
  • #getoutside
  • #adventuretime
  • #naturelovers
  • #hikingaddict

Suppose you’re brewing Jetboil coffee above an alpine lake in Idaho’s Sawtooths—hashtag it with #hikinglife, #hikertrash, and #adventuretime for maximum exposure with trail-seasoned credibility.

Location-Based Hiking Hashtags for Local Discovery

Instagram favors content that feels locally anchored—and so do users. Tagging your trail photos with relevant regional hiking hashtags taps into tightly knit communities that appreciate the effort behind your post. These tags highlight authenticity—you’ve done the miles, earned the view, and joined the tribe.

Examples of regional and trail-specific tags:

  • #zionnationalpark – ideal for Angels Landing or Emerald Pools
  • #pnwonderland – the lush trails of Washington and Oregon
  • #hikethecanyon – for deeper Grand Canyon routes
  • #coloradohikes – coverage of 14ers and forested gems
  • #appalachiantrail / #at2024 – AT hiker updates and follow-alongs
  • #laketahoehikes – Desolation Wilderness and nearby loops
  • #sedonahiking – red rock scrambles and canyon walks

For winter hikes in the Adirondacks, double down with #adk46r and #newyorkhikes. Doing so amplifies reach to both local peakbaggers and broader East Coast hiking communities.

Gear-Focused Hashtags That Resonate With Outdoor Brands

If you geek out over trail runners, titanium stoves, or pack weight spreadsheets, hiking hashtags geared toward outdoor gearheads will resonate. Performance-based content gets noticed fast—especially when it provides real-world insight rather than product placement fluff.

Hashtags for gear content:

  • #ultralighthiking
  • #gearjunkie
  • #hikinggear
  • #backpackinggear
  • #gearreview
  • #outdoorgear
  • #edc

Highlight specific brands like #rei, #ospreypacks, or #bigagnes for brand visibility and product enthusiasts. If your Big Agnes tent held firm on a windswept summit bivy, tell that story—gear trust is earned through trail-time proof.

Community and Challenge Hashtags for Connection

Community and challenge-based hiking hashtags offer both purpose and visibility. These tags give you a tribe, accountability, and recognition among others chasing similar goals—from hiking 52 peaks in a year to tracking miles on daily sunrise loops.

Popular community challenge tags:

  • #52withaview – scenic peak challenge in New Hampshire
  • #hikethe100 – 100-mile regional challenges across the U.S.
  • #52hikechallenge – yearlong consistency goal
  • #nobo / #sobo – northbound or southbound thru-hikers
  • #10milesaday – endurance builders logging longer outings
  • #microadventure – celebrating small-scale, local treks

Tagging your frosty summit of Camel’s Hump with #52hikechallenge connects you to thousands sharing the same mission—weekend warriors, trail moms, and solo wanderers all moving one hike closer to a goal.

Best Practices for Using Hiking Hashtags

Hashtags aren’t just a numbers game—they’re about relevance, rotation, and audience alignment. Use them as thoughtfully as you’d pack your gear or plan your route.

  • Balance broad and niche tags: Combine wide-reach tags like #hiking with focused ones like #colchucklake or #northcascadehikes.
  • Stay within Instagram’s limits: Use up to 30 hashtags, but 15–20 well-researched ones usually yield the best results.
  • Caption vs. comment: Place hashtags in your caption or first comment based on your visual style—both perform similarly.
  • Rotate regularly: Reusing the same set can flag your account for spam behavior. Keep it fresh and relevant.
  • Track performance: Use Instagram Insights or third-party apps like Later to monitor what tags drive views and saves.
  • Create personal stamps: Use custom hashtags like #AmyTreksPNW to collect your adventures in one feed.

Your hiking hashtags serve the same role as solid route planning—they guide, protect, connect, and enhance. Don’t just post a photo; share a story with context that paints the full picture: the blister from mile 11, the thermos of coffee at dawn, the grit behind that alpine selfie. The right hashtags will put your journey on the map.

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